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Serving Up in Style

Food is for more than just nourishment! It should taste good AND look good. Like the stunning detail of this gorgeous painted plate, for starters.

It’s spring party season, with celebrations and gatherings a-plenty.  Time to express your unique style with a colorful table.  Why not mix all of your favorites?

Don’t forget the china…pick handmade pieces and blend patterns!

 

Or step out with some serious whimsy…

 

 

Whatever inspires you, go above and beyond at your next soiree. Wow guests with plating and spectacular food displays!


How to be the Best

From the desk of Christine Altieri… 

How to be the Best was the theme of the 21st Marketing to the High End Bride breakfast at the Harvard Club on Commonwealth Ave.   Hosted by Arlene Cronk, owner of Invitations & Company, and in collaboration with Boston Magazine, the breakfast topic was about being the best at what you do in a highly competitive market. What traits do Boston’s best wedding professionals share? And how do you convince others you are the best?

It was my great pleasure to serve on the panel, along with Boston Weddings editor Brittany Jasnoff, Ben Elliott of Saltbox Farm and Saltbox Kitchen, Stacey Kuehn of Stacey Kuehn Hair, and Jenny Williamson of Jenny’s Wedding Cakes. We were charged with answering some of these challenging questions, and to find ways to inspire others to be the best.

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What is being the best? Everyone strives to achieve this, but I think this quote sums up my philosophy: “It’s not about being the best, but it’s about being better then you were yesterday.” As a company we are always striving to be better, to find better ideas and approaches, and to bring our clients the best that the market has to offer.

I thought I would share a few of the questions from the panel, and my answers.

 

Do you always look for the best people to help you? Or do other factors play a more important role in the success of an event?

We work with the people that are knowledgeable about their product, who are willing to think outside the box to help create a memory. We often refer to events as puzzles, and each piece is vital to creating the final product. For that reason we like to work with vendors that are clearly the expert we need and can be that important piece of the puzzle.

 

What do you think high-end wedding clients in general look for in a great event planner? Is it possible to generalize?

Brides are looking for a planner who has knowledge of the industry…venues, trends, etiquette…and who can help navigate the process and advise on how to best allocate the budget in order to achieve their dream wedding. For most couples, this is the first big event they are hosting, and it is a lot of pressure. Most couples have full time jobs and look to a planner to be their voice. They need to trust this planner to communicate their vision, on what clearly is one of the most important days in their lives. Our goal is to listen, understand what they are looking for, and then keep them on track, help them to stay focused, alleviate some of their wedding nightmares, and create a memory that they will share for years to come.

 

Creating the Breakfast for the High End Bride

As a company we were charged with gathering the best teammates to help design and execute the HEB breakfast. We are so fortunate to have such great friends in the industry, so it was easy to form a team of professionals who donated their time, equipment and services, to create a WOW moment for the attendees while giving each of them a chance to showcase their products and services. As a team we laid down a foundation, a starting point to build from.

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Weddings are no longer just spring or summer, but all seasons. That became our foundation, and we used that to think about how we could create a room that would take the guests through each season at a wedding of their dreams.

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The theme was expressed in subtle ways…we used color and texture to evoke the feeling of each season, and it was the little details that share the story simply. We shied away from the expected: snow, leaves, heavy colors, and furniture, and instead worked to create a room design that flowed together.

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It was an honor to participate in Marketing to the High End Bride, and I look forward to attending future events, and continuing to grow our wedding business.

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HOW COOL IS THAT?

Our team at AE Events found out yesterday that we were awarded “Best Wedding Coordinator of 2015” in Boston Magazine’s #BestofBoston.  Needless to say, we are thrilled and honored.  We may have even jumped up & down in the office just a little bit…I mean, these are the things to celebrate in life, right?  How cool is that?

Ah yes, celebrations.  The spirit of our company is built around crafting experiences that really and truly reflect and celebrate the people that each event is about.  We hope that what comes through to our clients is that we love being a part of creating their moments and their memories.

So we raise a glass to our clients, with a few tributes here….

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Being a part of designing someone’s wedding day?  How cool is that!


2015: Be Engaged

Happy New Year and Congratulations to the newly engaged!  The holidays are a season of giving and receiving.  We’ve found that a lot of those gifts include giving an engagement ring and receiving love to last a lifetime!

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Image courtesy of Zev Fisher Photography – to see the full photo and more – go here!

In celebration of all that lies ahead for you and yours, here are a few websites that we like to check out when looking for new or unique wedding ideas (or just fall in love with Love!).

Dorfman Jewelers – If you don’t have the ring (but know there’s a promise), be sure to have one of their specialists help you with the Art of Engagement. Discover the newly renovated Dorfman’s when shopping for your wedding rings as well! (and fiances of the world – have your sig-other keep a running list of things they like here – it will make future gift giving easy!)

How He Asked – a website dedicated to marriage proposals, with thoughtful words, photos and even video.  If you’re in the mood to cry out of joy and all things good in the world – go here.  If you’re in the mood to share your story of love – go here.

BHLDN – vintage, delicate, ethereal are all words that describe the dresses, accessories and other beautiful things you can find on this wedding website from Anthropologie.  Sometimes all you need to complete the look is that one perfect thing…

Vows – searching for your wedding dress can be fun, exciting and overwhelming.  The staff at Vows in Watertown, MA will help you find that perfect look. This bridal outlet offers high-end designer wedding gown samples and overstocks from famous designers.  You are one of a kind, maybe the dress should be too!

Style Me Pretty – See what other real couples have done for their weddings – great for inspiration and current trends. We love to see what wedding trends are happening around the country.

Squarespace – thinking of designing a personal website for the Big Day? Check this out – they have wedding templates and make it easy to customize to suit you and your fiance’s style.

Recycle Your Wedding – figured out your wedding style and feeling a little DIY?  We do our best to help our brides find ways to save some dollars here and there.  Sometimes this means buying accents (votive holders, lanterns, and other little tidbits) which can be hard to store.  From the Ruffled Blog – here are some classifieds to buy and sell your wedding goods!

Congratulations again on your recent engagment!  AE Events is here to help you create a beautiful and magical day for you and your family – give us a call or email us to inquire about our services and how we can help you go from Ms. to Mrs.!

 


Autumnal Air

New England fall weather is unpredictable. We’ve had a string of hot days, cold days, rainy days… but the one predictable thing is that the leaves in the area are going to change. I’ve noticed quite a few trees that have stood out as though they were on fire.  I could go into a long post about The Hunger Games and the “Girl on Fire”  – there’s a new trailer out for Mockingjay – but I should probably chat about something more event-related.  Look at this tree!  It’s aglow with orange and yellow loveliness! And against that beautiful blue sky?!

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How can you bring some fun Autumnal elements to your event?

We recently did an event for our friends at Arclight Capital Partners, LLC.  They wanted guests to feel as though they were walking down a long driveway lined with old oaks – and after creating some big trees for a fabulous entrance, we added in some lighting that looked like a cobblestone path.  Later on we also scattered some leaves on the floor for that final touch.

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In lieu of tree structures (they were quite large and quite heavy… not for everyone) you could also consider putting some stems of real leaves into your floral arrangements and perhaps add a dash of some wheat or other fall grasses (millet, fountain grass, turkey foot).  Sadly, like the season, these things are fleeting, but your florist should be able to find something lovely to accent your table.  Some well placed pumpkins, artichokes, pomegranates, apples, different berries, can bring you a pop of color, while also adding some texture to the table.

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Side note: We often encourage our clients to add “texture” to their tables. This can be achieved in many ways – by using textured tablecloths like the tweeds above, by adding in something that has some plaid (maybe a napkin?), so that you’re table isn’t just a flat color.  Sometimes texture is achieved by having containers of different heights for your centerpieces, adding a well designed menu card, or as referenced earlier, adding some unexpected elements like artichokes to the tabletop or trees to the entryway!

And of course there are all the colors! The fall brings to mind all shades of reds, oranges, and deep yellows.  Sometimes I am jealous of the person who picks the names for paint colors and fabrics, as fantastic titles like “Flame,”  “Pumpkin Spice,” “Tuscan Yellow” and “Rioja Red” make their way onto our tables.  Don’t overlook your brown tones – a lovely textured wheat-toned tweed or a soft plaid with brown accents can really add some needed interest to what could be another boring table.

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Don’t forget the plum tones too!  Ornamental kale, small eggplants, mums… all of these can also bring a bit of autumn air to your event. They are the precursor to the lush and deep reds of winter.  Ooh bright red berries and amaryllis with some frosted green touches… I’m getting ahead of myself. Fall is with us for such a short time, that I’m going to take as much of it in as possible!

Thanks as always to our friends at Winston Flowers for their great trees, High Output for their fabulous lighting, as well as Table Toppers and Peterson Party Center for some inspiring fall linens.


Happy Anniversary Joanna and Bryan!

It’s Wedding Wednesday and while we can’t believe this lovely wedding is already a year behind us, we are still basking in it’s beauty!  Set at a gorgeous private estate, we brought some amazing vendors together to create the perfect wedding day for Joanna and Bryan on September 21, 2013.  They wanted a classic wedding, with elegant, romantic touches. It started with an outdoor ceremony (perfect weather), cocktails in the house (lots of bubbly), then dinner and dancing (Moroccan spiced lamb, yum!).  Happy Anniversary, you two!

We leave you now to enjoy the beauty of it all from the start of the day to the end – courtesy of Sarah Bastille Photography!

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Flowers by the talented Benjamin Newbold at Winston Flowers

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Joanna made such a beautiful bride!!!

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The Happy Couple! Congratulations all over again!

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Alternative to a traditional guest book – hand typed (or written) notes from guests offering “wishes and wisdom”.

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Many thanks to the vendors that made this wedding possible:

Photographer: Sarah Bastille Photography ¦ Flowers: Winston Flowers ¦ Linens & Rentals: Be Our Guest ¦ Audio & Lighting: High Output ¦ Tenting: Peterson Party Center ¦ Catering: Max Ultimate Food ¦ Videographer: Heirloom Pictures


Spring Sprang Sprung

Dear Mother Nature,

Hello!  How have you been?  How was your winter nap? We are so excited that Spring is here today.  It is today, right?  I mean, the calendar says so, but this Boston weather doesn’t seem to be completely cooperating.  You might have to make some calls.  Do you want me to call?  I would be happy to call on behalf of AE Events.  Anything to get this winter over with!  Let me know.

Anyhow, in honor of Spring (um… springing?!), we have put together some thoughts from our office.  We asked, “What do you like about Spring?” and here are the answers.

Jana: The colors, the flowers, the butterflies.  The hope of birth and renewal.

Chrissy: Not having to wear socks! I like flip flops and sitting on decks.

Christine: The crocuses peeking their heads out.  It reminds me of renewal.

Elizabeth: Spring? You call this Spring?!  I don’t buy it… it’s supposed to snow next week!!
(Sorry, she is still acclimating to this New England weather from California.  Don’t know what I’m talking about?  Read some of our past blogs – we’re covering her wedding adventure each month!)

Mindy: The flowers, the green… that smell that a spring rain can bring to the air.  Oh, but minus the allergies.

Aubry and Danielle had the same answer: The smell of fresh spring flowers.

To conclude, dear Mother Nature, we are happy you have dusted off these snowy blankets to reveal the green beneath (okay brown, but soon to be green).  Please let us know when we can literally go out and smell the roses without a big puffy jacket and heavy boots.  We are excited for this change of season and all the excitement that it brings!

Sincerely,

Me and the AE Staff

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These flowers are courtesy of Jimmy at Lotus Designs he sent them the other day to brighten Danielle’s desk! The smell of the hyacinth is amazing.